Culture, communities and digital research agency Verve has opened a Benelux (Belgium, Netherlands and Luxembourg) office in Amsterdam. The Benelux office will be led by Kirby Johnson, who has been appointed as research director at Verve, having previously worked for Human8 (formerly InSites Consulting) in Germany and the Netherlands.
Johnson will be supported in her new role by Verve director Katrien Gunn and associate director Sanne van der Steeg, who recently joined Verve from Thinks Insight and Strategy (formerly BritainThinks).
Saskia Racke, research executive at Verve and based in Luxembourg, will also form part of the extended Benelux team at Verve.
Andrew Cooper, chief executive and founder at Verve, said: ‘Our holistic approach to insight, where smart tech such as ‘Ignite AI’ alongside smart research approaches such as commercial semiotics, can create not only deeper insight, but can provide clients with a blueprint for action. This plays well to the complex needs of multinational clients, of which many are headquartered in the Benelux region.’