Claudia Gelbe, MetrixLab

MetrixLab opens Frankfurt Office

Door Redactie Daily Data Bytes | 05-07-2021

MetrixLab has opened an office in Frankfurt to expand its position in the DACH region (Germany, Austria and Switzerland) and made four senior appointments.

The company has appointed Claudia Gelbe as managing director. She joined from Kantar earlier in the year, initially as group account lead, and has previously held client roles at Millward Brown and GfK.

Joining Gelbe are newly appointed group account leader Eszter Juhasz, senior client director Thomas Deneke and Krystle Wagner, who has joined the business as research director.
The team will support all stages of the brand and product process.

Angela Morgans, regional managing director for Europe, MetrixLab, said: ‘We have seen the DACH region evolve over the past few years, with more local and global clients requiring a new approach to insights, consultancy and (digital) expertise.’

Auteur: Redactie Daily Data Bytes, Hoofdredacteur Jan Roekens.

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