Quantilope is expanding its MR partner network in Europe

Door Jan Roekens | 23-06-2021

In the course of its international expansion, quantilope is expanding its strategic partnerships in Europe. The international market research technology provider’s new partner program is focused on market research institutes and marketing and consulting agencies. Leading market research service providers such as GfK, Statista, and LINK are already using quantilope’s insights technology.

quantilope is continuing its expansion, and its international growth strategy has prompted it to expand its partner network for professional market research in Europe. Its new dedicated partner program places a special focus on market research institutes, consulting firms, and media and marketing agencies in Europe. The United Kingdom, Germany, and France have a combined market for consumer insights of nearly 10 billion euros, making them the largest European markets in the market research industry.

The new partner program offers market research service providers various models, ranging from a referral premium (as a referral partner) to a sales partnership that includes marketing rights for quantilope’s Insights Automation Platform (as a value-added reseller).
‘The partner program is an important step in the systematic expansion of our comprehensive market presence in Europe. We are thus scaling and democratizing access to high-quality automated research methods and innovative insights technology for national and international brands alike,’ says Dr. Peter Aschmoneit, CEO and co-founder of quantilope. ‘Brands that we have so far been unable to optimally reach with our own office locations benefit especially greatly from the expanded network and the enhanced presence of local partners.’

Well-known market research institutes and agencies such as GfK and Stoyo Media, Germany’s leading agency for data-driven creation, are already successfully using quantilope’s technological power for professional consumer insights.

Statista, Germany’s leading statistics portal, and DWise, a market research service provider also recently joined the partner network. Effective June 1, 2021, quantilope is now welcoming LINK, the Swiss survey research market leader and quantilope’s partner in Switzerland.

Auteur: Jan Roekens, Hoofdredacteur

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